Webflow

What Webflow does

• Visual Designer. Browser-based canvas for layout, typography and interactions, with clean HTML, CSS and JavaScript export.
• AI site builder. Generates a multi-page site from a written prompt, or start from a template or blank canvas.
• CMS. Lets marketers publish and manage content without developer help.
• Optimize. A/B testing and visitor personalization, also usable on sites not built in Webflow.
• SEO and AEO tools. Shows how AI crawls a site and tracks visibility in AI answers.
• MCP server. Connects tools like Claude and Cursor to manage Webflow sites.

Who it’s for

• Designers building custom sites visually without hand-coding
• Marketing teams managing content and running A/B tests
• Agencies and teams wanting AI-assisted site generation with code export

Webflow pricing

Free Starter plan plus paid per-site and workspace plans; see webflow.com/pricing

As listed on November 9, 2026. Check webflow.com for current prices.

Things to know

• Site plans are priced per site
• Optimize and AEO features are separate products with their own plans
• Learning curve higher than prompt-only builders because of the visual Designer

Quick answers

What is Webflow?

Webflow is a web platform from Webflow, founded in 2013, for designing, building, managing and optimizing websites.

Is Webflow free?

Webflow has a free plan. Paid plans are listed on its pricing page. (As listed on November 9, 2026.)

Who makes Webflow?

Webflow is made by Webflow.

Where can you use Webflow?

Webflow is available on the web and an API for developers.

What are some alternatives to Webflow?

Other tools filed in the same section include Framer, Figma AI and Stitch.

Tags

#visual-development#cms#hosting#ai-site-builder#seo#mcp